Powerful Features for Better Insights

Discover how Kuqus uses advanced algorithms and intuitive design to deliver more accurate preference data.

Core Features

Our platform is built on scientific methods to deliver accurate, engaging preference data.

Pairwise Comparison

Instead of overwhelming users with long lists to rank, we present simple 'this or that' choices that are more engaging and yield more accurate results.

  • More intuitive than traditional ranking
  • Higher completion rates than surveys
  • Reduces cognitive load on participants

Smart Beacon Algorithm

Our algorithm combines reaction time with transitive reduction to minimize the number of comparisons needed while maximizing accuracy.

  • Based on statistical methods
  • Reduces redundant comparisons
  • Delivers results with fewer questions

Organic Ranking System

Our scoring utilizes Bradley-Terry model that doesn't just count wins-it weighs the strength of each preference for each option to create a more nuanced and accurate ranking.

  • Captures preference strength, not just count
  • Accounts for transitivity in preferences
  • Provides more meaningful insights

Privacy-First Design

We prioritize user privacy with pseudonymous data collection and transparent practices, ensuring your data is secure and used responsibly.

  • No personal profiling or tracking
  • Pseudonymous data collection
  • Transparent data usage policies

Use Cases

Kuqus is versatile and can be used in various contexts, from casual fun to serious research.

Fun & Social

Create engaging surveys for friends, followers, or communities to discover preferences and spark conversations.

  • Favorite movies, foods, or travel destinations
  • Social media engagement and follower interaction
  • Compare memes and internet characters for fun

Product Research

Gather valuable consumer insights for product development, marketing, and business decisions.

  • Product feature prioritization
  • Logo and design feedback
  • Marketing message testing

Academic Research

Conduct quantitative research for academic purposes with a methodology that yields high-quality data.

  • Quantitative/questionnaire-based thesis research.
  • Psychological studies on preference and choice
  • Social science research with higher response rates

Ready to Create Your First Survey?

Start engaging your audience with fun, interactive surveys that people actually want to complete.

  • Create fun 'this or that' style quiz
  • Get more survey responses
  • Share with a simple link
  • View detailed results
  • No coding required

Get Started in Seconds

No credit card required. Set up your first survey in under 5 minutes.

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